PRACTICAL PIECES OF EVERYDAY MAGIC
Grech & Co. is a European-American label founded in Denmark, in 2015. It creates a range of essentials and accessories for the whole family to love, use, wear and share.
It is a space where California Retro meets Modern European-Nordic Minimalism. It is solid colors in simple form, timeless patterns and meaningful prints.
Each piece from each collection is thoughtfully created to nurture the soul by offering beautiful comfort and ease to your day to day. It is sunny, playful, bold - yet simple. Transitional. Single designs that reach all ages, genders and seasons, while using conscious production and materials.
It is a ‘less is more’ philosophy. It is kind to our environment. It is family owned and operated to its core, and understands there is nothing more important than just that - Your little big family.
ABOUT THE FOUNDER
Born and raised in San Diego, California, founder and designer Janet Grech spends Motherhood between Denmark and her heritage home of Malta. She sees fashion as a means of merging the nostalgia of her 90’s retro California childhood, with her Nordic-European experience of Motherhood.
She also sees fashion as so much more than expression.
Grech & Co. is inspired by the modern family.
Raising 5 children between countries inspires the designs behind the brand. Style does not need to be compromised for function or practicality. The idea that one single item such as a water bottle can be equally loved and used by both Mother and Son for example, can be quite impactful for both our personal economies and environment.
And so, It is with great pleasure that we welcome you to the Grech & Co. family, where practical pieces of magic meet everyday life.
A conscious, ever-evolving lifestyle brand.
As our world evolves, so too do the needs of Mother Nature. With principles of sustainability and the concept of less is more and reduced consumption woven into the threads of our designs, we hope to offer the families of today and tomorrow, a brighter future.
It is our great hope that through quality and transitional designs, our pieces can be loved for generations to come whilst reducing the need to buy more. Thus, we aim to create designs that can be on point for multiple seasons and generations to come. In doing so, we hope to achieve our role within the industry to actively promote the "quality over quantity" and “less is more” initiative. Whenever possible, we choose GRS recycled, GOTS and OEKO Tex materials, and other environmentally friendly and sustainable materials.
Signature collections in signature colors : MORE THAN WHAT MEETS THE EYE
We also support Sustainability through the use of our signature colour palette that lasts more than a single season. Our aim is not just to offer a beautiful cohesive theme across collections, but also to reverse the mindset of seasonal devaluation by tying new collections with previous collections - through the consistency of colour.
We like to consider our brand as "non-seasonal" in that our collections will not phase out from one season to the next, just because a new season has fallen upon us. Thus, all collections become integral and compliment each other holistically for a substantial period of time. The significance of each piece within each collection holds its value over time - thus reversing the trend of devaluation, with hopes to ultimately reduce the consequences of over consumption.
It is therefore, we create our collections with purpose through seasonal friendly designs, colors, and staple pieces that sustain you through your day to day, and offer you protection from the elements while exploring the magic of the Seasons - in Sustainable Style.